Source Mapping: The Truth in Identity

Most branding is camouflage—trying to look like something you're not. Source Mapping is archaeology—digging down to what you actually are.

Algorithmic Identity

We don't "create" brands; we decode them. By analyzing the founder's core thesis, the product's engineering constraints, and the market's vacuum, we derive an identity system that is mathematically consistent.

This isn't about picking a nice color palette. It's about finding the visual frequency that resonates with your core truth. When you broadcast on that frequency, the right signal cuts through the noise.